Stay up to date: product updates, new features and major improvements designed to help you use PropriX more efficiently every day.
Entdecke eine völlig neue Art des Immobilienmarketings.
Coming Soon
Available
Dashboard
Public Company Pages
Business users will be able to share a public page with a single click, displaying all currently active projects along with the most important company information such as logo, company description and corporate branding.
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New feature
Dashboard
Access and Activity History
A clear and structured timeline that shows both login history and all actions performed.This allows users to always maintain full visibility over changes and activity within their account.
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New feature
Dashboard
Display of Creation and Last-Modified Dates per Project
Each project now clearly displays a creation date and a last edited date, allowing users to easily track the project status at any time.
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New feature
Dashboard
Mini CRM for Lead Management
An integrated, lightweight CRM that collects, filters and manages all generated leads within a clear dashboard view.
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New feature
Dashboard
Notification Icon in the Top Navigation Bar
Next to the profile icon, a new notification symbol will appear.It will display system updates, new feature releases, subscription reminders and notifications about incoming inquiries.
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New feature
Wiz
Upload of Project Documentation (PDF or Images)
At the beginning of the Wizard, users will be able to upload all project-related documents (PDFs, images, material sheets, construction specifications, etc.). Lyra analyzes this data and automatically preconfigures the Wizard, significantly reducing manual effort.
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New feature
Wiz
Save and Reuse Website Layouts
After creating a website layout, it can be saved as a template and renamed. For the next project, Lyra will ask at the end of the Wizard whether a saved template should be used or a new one should be created.
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New feature
Wiz
Automatic Color Detection from Company Website
In the color palette section, users can enter their website URL. Lyra automatically detects the corporate colors and generates a color palette that matches the company’s visual identity.
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New feature
Wiz
Upload of Custom Company Fonts
Users can upload their own corporate fonts. Separate fonts can be defined for headings and for body text.
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New feature
Wiz
Save Color Palettes and Fonts as Presets + Mark as Favorites
Personalized color palettes and uploaded fonts can be saved as presets and marked as favorites, making them easy to reuse for future projects.
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New feature
Wiz
Logo Generator Based on Branding or Naming
An internal tool automatically generates logo proposals based on the project naming, the selected colors, or the desired branding style.
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New feature
Wiz
Advanced Naming Suggestions
With this new feature, you gain much more control over the automatic name generation for your project. In addition to AI-based name suggestions derived from your project information, you can now apply additional filters to steer the naming direction precisely as desired. Among other things, you can define language, phonetics, word count, style, and other criteria — resulting in a naming that fits your vision even better.
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New feature
Creator
Roadmap / Milestone Overview Within the Project
In the “Property” category, a dedicated section will be integrated that allows users to display and present the entire development roadmap of a project.
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New feature
Creator
AI Live Chat for Each Project Website (24/7)
Upon request, every project website can receive its own AI live chat, available to visitors around the clock — 24 hours a day, 7 days a week. The project manager can individually instruct the AI agent so it answers all frequently asked questions precisely, correctly and in the desired tone. This significantly reduces support effort and enables immediate assistance for prospects — without any additional time investment for the company.
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New feature
Creator
Change the Background Color of the Project Website
Users will have the ability to choose from preconfigured base colors (e.g., black, grey, etc.) to customize the overall appearance of their project website.
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New feature
Creator
Integration of Stock Images
We will integrate professional stock image libraries, allowing users to use high-quality photos for locations, materials, moods and moodboards directly within PropriX. This ensures that suitable, first-class images are always available — without external research.
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New feature
Creator
AI-powered SEO Optimization for Title Tags and Meta Descriptions
An integrated AI automatically analyzes the page content and generates the best possible Title Tags and Meta Descriptions to significantly improve search engine visibility and attract more qualified visitors.
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New feature
Creator
Upload Custom Favicons for Project Websites
A new field has been added to the Creator that allows users to upload their own favicon for each project website.
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New feature
Creator
New Layouts for All Creator Sections
New, modern and clearly structured layouts are being developed for all areas of the Creator.The goal is to further improve content presentation and make the creation process even more intuitive and visually appealing for users.
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New feature
Creator
Automatic Text Optimization to Prevent Single Words on the Last Line
The Creator will ensure that a text block does not end with only a single word on the last line, guaranteeing a more visually professional layout.
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New feature
Brochure Pro
Automatic Creation of the Project Brochure
It will be possible to automatically generate the entire project brochure. Lyra uses all data collected in the Wiz as well as all content created and uploaded in the Creator. The brochure is produced fully automatically based on the existing project information — including texts, images, unit data and branding elements — without any manual effort.
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New feature
Brochure Pro
Interactive PDFs with Animations and Transitions
Web-PDFs will soon support animations, transitions and interactive effects — similar to modern websites — to make digital brochures even more engaging and dynamic.
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New feature
Publishing
Direct Domain Purchase and Automatic Domain Connection via PropriX
Users can now purchase their desired domain directly within the PropriX platform and link it immediately to their project. The entire process — from searching for the domain to purchasing it and automatically connecting it — happens seamlessly within the application, without external providers or technical configurations. This makes publishing a project website even easier, faster and fully automated.
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New feature
Data Lab
Newly Designed Data Lab Interface
The Data Lab receives a completely redesigned UI.The current, minimal interface is being replaced by a modern, structured and visually clearer design, making data, KPIs and insights much easier to understand and significantly more intuitive to navigate.
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New feature
Data Lab
AI-Powered Analysis and Actionable Recommendations
In the Data Lab, all project-relevant data can be analyzed in detail. An integrated AI automatically interprets the performance data of project websites and presents it in a clear and understandable way. Based on this analysis, users receive concrete, actionable recommendations to improve their website performance — from content optimization and UI adjustments to suggestions for improving conversion rates.
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New feature
Data Lab
Heatmap Analysis of User Behavior
A heatmap will be integrated into the Data Lab, showing which areas of the project website users view, click or ignore most frequently. This visual analysis helps to understand user behavior more precisely and enables targeted optimizations — such as better placement of important content, structural adjustments or improvements to conversion elements based on real interaction data.
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New feature
Academy
Launch of the PropriX Academy
We are launching the PropriX Academy — the central hub for courses, tutorials, and tips & tricks on technology, know-how, and best practices. Here, users will learn how to make the most of all platform features, expand their skills, and master PropriX in the shortest possible time.
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New feature
Sponsored Ads
Fully Automated Google Ads Setup with AI Support
Lyra will enable a fully automated Google Ads setup. The AI analyzes your project content and data, then generates the optimal campaign settings, ad variations, and target audiences. This allows you to launch high-performing campaigns with minimal effort — precise, efficient, and data-driven, helping you reach more qualified leads.
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New feature
Dashboard
Optimized and Newly Designed Dashboard
The dashboard has been completely redesigned to provide a clearer, smoother, and more intuitive user interface. Users can now find all published projects, project creation tools, account settings, and system areas much more easily. The entire layout has been optimized for clarity, speed, and improved user guidance.
Improved
Wiz
Enhanced Wizard Experience with Free-Text Input
The Wizard has been improved with a new free-text field for selected questions. In addition to the predefined options, users can now enter any answer under “Other”. This provides a significantly higher level of flexibility, personalization, and precision when capturing project data.
Improved
Wiz
Automatic Saving of All Wizard Answers
All answers entered in the Wizard are now saved automatically — with no manual saving required. Users can leave the Wizard at any time and return later to continue exactly where they left off, without losing data or needing to re-enter information. This ensures a much smoother, more flexible and more secure user experience.
Improved
Wiz
Fix for Auto-Refresh Issues in the Wizard
Various automatic refresh processes that previously caused interruptions or unexpected behavior in the Wizard have been fully resolved. The user experience is now more stable and noticeably smoother.
Issue resolved
Creator
“Available on Request” Option in Wiz and Creator
The Creator has been updated with an option to mark a property's availability as “on request”. This is ideal for projects that do not yet have a fixed availability date.
Improved
Creator
Custom Recipient Email for Contact Forms
In the “Contact Form” section of the Creator, a new field has been added allowing users to define the email address that should receive submitted form entries. All forms filled out on the project website are now sent directly to the specified email address.
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New feature
Creator
Fix for Image Upload Issues in the Creator
An issue that partially prevented the correct uploading of images in the Creator has been successfully resolved. Images can now be uploaded reliably and without limitations.
Issue resolved
Creator
Manual Addition of POIs via Integrated Map
An interactive map has been implemented in the POI section of the Creator. Users can now manually set any Points of Interest and define them freely — ensuring maximum flexibility in presenting the project’s location.
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New feature
Creator
Video Upload in the Header Section
In the Header section, video upload has been added in addition to the existing image option. This allows project websites to be presented in a visually stronger and more modern way.
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New feature
Creator
Optimized Desktop Layouts and Logic Across the Entire Creator
All desktop layouts and underlying logic in the Creator have been revised and unified. The result is a more consistent design, improved usability, and a more professional appearance across all sections.
Improved
Creator
AI-Powered Text Optimization
A new optimization panel has been added next to every text generated by Lyra. Users can now rework the text with a single click — for example, make it more emotional, extend it, shorten it, or completely rewrite it. This provides maximum flexibility for fine-tuning content.
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New feature
Creator
New Layouts in the “Property List” Section with Isometries & Attachments
New, specialized layouts have been added to the Property List section. Users can now insert isometries and upload any documents or attachments (e.g., floor plans, PDFs, technical documentation) to present the properties in a comprehensive way.
Improved
Publishing
Google Tag Manager Integration
Before publishing a project, users can now add their own Google Tag Manager. This enables professional tracking, improved data analysis, and customized marketing setups without external intervention.
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New feature
Publishing
Zapier Integration
A dedicated Zapier field has been integrated. This allows users to connect automated workflows — such as lead forwarding, CRM entries, email automations, or other no-code processes. With this update, the project website becomes part of the user’s automated ecosystem immediately upon publishing.
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New feature
Generell
Improved System Notifications with Clear, Understandable Texts
System messages that were previously displayed in technical or unclear code form now include clear and easy-to-understand descriptions. This significantly improves transparency and user orientation across the entire platform.
Improved
Imprint
Legal PropriX AG CHE-415.373.009
Head Office Dorfstrasse 58 6332 Cham
Contact Details hello@proprix.ch
Consent to the Processing of Personal Data
Privacy Policy in accordance with the Swiss Federal Act on Data Protection (FADP) In accordance with the Swiss Federal Act on Data Protection (FADP) and the corresponding Data Protection Ordinance (DPO), PropriX AG (hereinafter the “Controller”) informs you that the personal data you provide will be processed in compliance with Swiss data-protection regulations as described below.
Purpose of Data Processing
The personal data collected will be processed exclusively for the following purposes:
1) Sending our regular newsletter containing information, updates, special offers, and promotions related to the products and services offered by PropriX AG.
2) Statistical analysis and market research related to our newsletter in order to improve our services.
Legal Basis
The legal basis for processing your personal data is your consent.By providing your data and clicking the “Subscribe” button, you give your consent for your personal data to be processed for the purposes listed above.
Processing Methods
Your personal data will be processed using electronic and manual means, in accordance with the principles of lawfulness, good faith, transparency, and data minimization.All necessary security measures are taken to ensure the protection and confidentiality of your data.
Data Retention
Your personal data will be retained only for as long as necessary to fulfill the purposes for which it was collected, and in any case not beyond the legally permitted period.
Data Disclosure
Your personal data will not be disclosed to third parties without your explicit consent, unless required by law.
Data Subject Rights
Under the FADP, you have the right to:
• Access your personal data;
• Request the correction or deletion of inaccurate or unnecessary data;
• Withdraw your consent at any time;
• Object at any time to the processing of your personal data on legitimate grounds;
• Request the restriction of processing of your personal data.
To exercise your rights, you may contact the Controller by email at hello@proprix.ch.
Controller Responsible for Data Processing
The Controller responsible for the processing of personal data is:PropriX AG, Dorfstrasse 58, 6332 Hagendorn (Cham), Switzerland.
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